Booking Holdings Inc. (bkng)
BKNG — Company Overview
Investors tracking BKNG follow a Travel Services name listed on NMS within Consumer Cyclical.
| Ticker | BKNG |
| Sector | Consumer Cyclical |
| Industry | Travel Services |
| Exchange | NMS |
| Market cap | $117.14B |
| Last price | $155.90 |
| Size category | Large Cap |
BKNG — Business Description
The business profile of Booking Holdings Inc. (BKNG) reflects its role in Travel Services. Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers…
Official website: https://www.bookingholdings.com.
BKNG — Investment Thesis
Booking Holdings Inc. (BKNG) attracts investors weighing Travel Services fundamentals against current market pricing.
- Revenue is expanding at roughly 8.1% year-over-year (public data).
- Trailing P/E of 18.26× sits in a moderate band relative to high-growth peers.
- Forward P/E (12.60×) is below trailing P/E — earnings may be expected to improve.
- Dividend yield near 1.0% adds an income component to total return.
- Equity market capitalization is approximately $117.14B.
See the free estimates and earnings pages for public targets and growth metrics. Ownership, live news, and deeper models remain in Vest Terminal.
BKNG — Financial Health
BKNG financial profile reflects operating efficiency and capital structure using available market fundamentals.
Profit margin of 25.5% indicates solid bottom-line conversion. Positive free cash flow of $7.73B supports balance-sheet flexibility.
| Trailing P/E | 18.26× |
| Forward P/E | 12.60× |
| Price / Sales | 4.28× |
| Price / Book | -10.96× |
| Gross margin | 87.2% |
| Operating margin | 34.4% |
| Profit margin | 25.5% |
| Free cash flow | $7.73B |
BKNG — Growth Outlook
Growth outlook for Booking Holdings Inc. (BKNG) depends on demand trends in Travel Services and the company's ability to convert revenue into sustainable earnings.
- Revenue growth of 8.1% suggests steady but measured expansion.
- Earnings growth of 130.0% year-over-year supports improving profitability.
- Price is 30.7% below the 52-week high.
- Shares trade 3.8% above the 52-week low — limited rebound so far.
BKNG — Competitive Position
Booking Holdings Inc. (BKNG) is evaluated against peers on scale, margin structure, and capital efficiency within Consumer Cyclical.
- Competes within Consumer Cyclical, specifically in Travel Services.
- Market capitalization of $117.14B places BKNG among large-cap peers.
- Gross margin near 87.2% may reflect pricing power or favorable mix.
BKNG — Strengths
Strengths for Booking Holdings Inc. (BKNG) inferred from public financial metrics:
- Revenue growth of 8.1% year-over-year.
- Earnings growth of 130.0% year-over-year.
- Gross margin of 87.2% supports competitive unit economics.
- Positive free cash flow ($7.73B).
- Large Cap scale ($117.14B) may provide distribution and funding advantages.
BKNG — Weaknesses
Weaknesses and pressure points for Booking Holdings Inc. (BKNG) based on available data:
- Price 31% below the 52-week high — sustained negative sentiment.
BKNG — Opportunities
- Sustained revenue growth (8.1%) could support multiple expansion if margins hold.
- Trading 3.8% above the 52-week low — potential recovery if fundamentals stabilize.
- Positive free cash flow enables reinvestment, debt reduction, or shareholder returns.
- Forward earnings multiple below trailing P/E — potential earnings acceleration ahead.
BKNG — Risks
- Standard market, regulatory, competitive, and execution risks apply to all public equities.
BKNG — Summary
Booking Holdings Inc. (BKNG) is a large-cap Consumer Cyclical company focused on Travel Services, listed on NMS. Last price $155.90 with market cap $117.14B. Trailing P/E 18.26×. Revenue grew 8.1% year-over-year per public data. Notable strengths include revenue growth of 8.1% year-over-year. Key watch items include price 31% below the 52-week high — sustained negative sentiment. Review free estimates and earnings pages for BKNG; upgrade for institutional ownership and live headlines.
Start Free — open BKNG in Vest Terminal
Access live data, filings, ownership, and analysis for Booking Holdings Inc..
Booking Holdings Inc. FAQ
What does Booking Holdings Inc. (BKNG) do?
Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online ac…
What is BKNG's P/E ratio?
Booking Holdings Inc. has a trailing P/E of 18.26× based on publicly available market data.
Does BKNG pay a dividend?
Indicated dividend yield: 1.0%. Confirm ex-dates and payout history in Vest Terminal.
What sector is BKNG in?
Booking Holdings Inc. is classified in Consumer Cyclical (Travel Services) on NMS.
What is BKNG's market capitalization?
Approximate market cap: $117.14B.
What are the main risks for BKNG?
Standard market, competitive, and execution risks apply; see the Risks section.
What are the strengths of BKNG?
Potential positives include revenue growth of 8.1% year-over-year, earnings growth of 130.0% year-over-year.
Where can I get analyst estimates for BKNG?
Public analyst price targets and consensus for Booking Holdings Inc. are on the free /stocks/bkng/estimates page. Deeper estimate history and models are available in Vest Terminal.